Kids Travel Bags Market Size & Share, By Product (Trolley, Backpack, Others), Type (Hand Luggage, Soft Luggage), Distribution Channel - Growth Trends, Regional Insights (U.S., Japan, South Korea, UK, Germany), Competitive Positioning, Global Forecast Report 2025-2034

Market Outlook:

Kids Travel Bags Market size is set to grow from USD 362.54 million in 2024 to USD 866.17 million by 2034, reflecting a CAGR of more than 9.1% between 2025 and 2034. In 2025, the industry is estimated to generate USD 392.88 million in revenue.

• Base Year Value (2024): USD 362.54 million
• CAGR (2025-2034): 9.1%
• Forecast Year Value (2034): USD 866.17 million
• Historical Data Period: 2021-2034
• Largest Region: North America
• Forecast Period: 2025-2034

Market Dynamics:

Growth Drivers & Opportunities

The Kids Travel Bags Market is witnessing significant growth driven by several key factors. Increasing mobility among families, particularly due to a rise in travel and leisure activities, has fueled demand for children's luggage. Parents are becoming more inclined to take their children on trips, whether for vacations, educational purposes, or family visits, creating a need for travel-friendly bags specifically designed for kids. This trend is further supported by the growing disposable income of families, allowing them to invest in quality travel accessories that enhance the overall travel experience for their children.

Innovative designs and features in kids' travel bags also present substantial opportunities for growth. Manufacturers are focusing on creating bags that appeal to children through vibrant colors, playful characters, and lightweight materials that make travel easier for young ones. Additionally, the incorporation of technology, such as smart luggage with tracking features or organizing compartments, has become an attractive option for tech-savvy parents. Eco-friendly materials are also gaining popularity as sustainability becomes a priority for consumers, allowing companies to differentiate their products while appealing to environmentally conscious families.

The online retail landscape presents another avenue for the expansion of the Kids Travel Bags Market. With the rise of e-commerce, parents can conveniently browse and purchase travel bags from the comfort of their homes, providing access to a wider variety of brands and designs than traditionally available in physical stores. Social media platforms and influencer marketing are also increasingly important in shaping consumer preferences, helping brands reach their target audience more effectively.

Report Scope

Report Coverage	Details
Segments Covered	Type, Product, Distribution Channel
Regions Covered	• North America (United States, Canada, Mexico) • Europe (Germany, United Kingdom, France, Italy, Spain, Rest of Europe) • Asia Pacific (China, Japan, South Korea, Singapore, India, Australia, Rest of APAC) • Latin America (Argentina, Brazil, Rest of South America) • Middle East & Africa (GCC, South Africa, Rest of MEA)
Company Profiled	Samsonite IP Holdings S.àr.l., Trunki, Carter's,, Smiggle, Elodie Details, Mattel, SANRIO CO., LTD., TOMY, Babymel London, IQ Toys

Industry Restraints:

Despite the positive growth outlook, the Kids Travel Bags Market faces several restraints that could hinder its expansion. One of the primary challenges is the fierce competition among brands, which can lead to price wars and decreased profit margins. As numerous companies strive to capture market share, maintaining product quality while balancing competitive pricing becomes critical yet challenging.

Moreover, economic uncertainty can also impact consumer spending habits, especially for discretionary items like travel bags. In times of financial strain, families may prioritize essential goods over luxury purchases, affecting overall demand for kids’ luggage. Additionally, changing preferences among consumers, especially with trends shifting toward multi-use products, can create pressure on traditional travel bag manufacturers to innovate constantly.

Safety and durability remain paramount concerns for parents. A significant restraint in the market is the potential for recalls or negative reviews related to product safety and quality failures. Manufacturers must adhere to stringent safety regulations while ensuring that their products can withstand the rigors of travel, which adds an additional layer of complexity to product development and market entry. This focus on quality and safety, while necessary, can result in longer lead times and increased costs for producers.

Regional Forecast:

North America

The North American market for kids travel bags is primarily driven by the increasing trend of family travel, particularly in the United States and Canada. The U.S. leads in market size, fueled by a rising number of parents seeking durable and stylish travel bags for their children. Additionally, the preference for personalized and themed bags that appeal to children’s interests is spurring demand. Canada, while smaller in comparison, is witnessing a growing interest in eco-friendly and sustainable options, appealing to environmentally conscious consumers. Overall, this region is characterized by innovation, with brands focusing on unique designs and practical features tailored for the needs of young travelers.

Asia Pacific

Within the Asia Pacific region, China is emerging as a dominant force in the kids travel bags market. The rapid urbanization and rising disposable incomes are driving parents to invest in high-quality travel products for their children. Japan and South Korea are notable for their emphasis on design and functionality, where bags that incorporate technology or multifunctional features are gaining popularity. The market is also expanding in India, where an increasing number of families are exploring travel options, thereby creating opportunities for local and international brands to capture the interest of young travelers. Rapid growth in e-commerce in these markets further facilitates access to varied options for parents.

Europe

In Europe, the UK, Germany, and France are key players in the kids travel bags market. The UK showcases a blend of traditional and modern styles, with parents gravitating towards brands that offer both aesthetic appeal and practicality. Germany stands out for its focus on robustly designed products, emphasizing durability and functionality—key traits for young travelers. France also highlights a penchant for chic designs combined with functionality, aligning with the broader French consumer trend towards stylish accessories. Sustainable production methods and ethical sourcing are increasingly influencing purchasing decisions across Europe, leading to a notable shift in how brands approach their offerings in these countries.

Segmentation Analysis:

In terms of segmentation, the global Kids Travel Bags market is analyzed on the basis of Type, Product, Distribution Channel.

Type

The Kids Travel Bags Market is primarily segmented by type, which includes backpacks, duffel bags, wheeled luggage, and suitcases. Backpacks are expected to dominate the market due to their versatility, ergonomic design, and appeal to both parents and children, making them suitable for various travel purposes such as school, weekend trips, and vacations. Wheeled luggage is also witnessing significant growth, especially among older children who prefer easier maneuverability and more independent travel experiences. Duffel bags, known for their lightweight and flexible structure, are popular for short trips and sports activities. While suitcases continue to hold a place in the market, the increasing preference for casual and practical solutions is shifting attention towards backpacks and wheeled options.

Product

Within the product category, the Kids Travel Bags Market is divided into themed bags, character bags, and multifunctional bags. Themed and character bags, featuring popular media franchises, are expected to exhibit substantial growth owing to the emotional connection children have with these brands, making them appealing to both kids and their parents. Multifunctional bags that combine elements of storage and convenience, like those with compartments for technology or school supplies, are gaining traction as parents seek practical solutions that provide extra utility. As environmental awareness rises, eco-friendly materials in the product lineup are anticipated to attract a segment of environmentally-conscious consumers, further driving market expansion.

Distribution Channel

In terms of distribution channels, the Kids Travel Bags Market can be categorized into online and offline channels. Online retailing is projected to experience rapid growth, driven by the convenience it offers and the ability to access a wider range of products. E-commerce platforms allow for easy price comparison and greater access to reviews, which are influential in parents' purchasing decisions. Offline channels, such as specialty stores, department stores, and toy retailers, remain relevant, as they provide a tactile shopping experience where parents can physically assess quality and durability. Despite the steady demand for offline shopping, the surge in digital adoption throughout various demographics indicates that online channels will capture an increasingly larger share of the market.

Competitive Landscape:

The Kids Travel Bags Market is characterized by a diverse competitive landscape with several key players vying for market share. The market has seen significant growth due to increasing travel frequency among families and a rising trend in outdoor activities. Companies are focusing on innovative designs, vibrant colors, and multifunctional features to appeal to children and parents alike. The demand for durable and lightweight materials is also influencing product offerings, as consumers prioritize practicality alongside aesthetics. Additionally, the emergence of eco-friendly products is becoming a competitive advantage as sustainability trends shape purchasing decisions. The landscape is marked by both established brands and emerging players, enhancing competition and driving new product development.

Top Market Players

1. Samsonite International S.A.

2. American Tourister

3. Wildkin

4. Pottery Barn Kids

5. JanSport

6. Skip Hop

7. Disney

8. L.L. Bean

9. Herschel Supply Co.

10. Stephen Joseph